Economic restructuring and structural adjustment are continuing in China's sewing machine industry. Although this strategic adjustment will be conducive to the long-term and sustainable economic development of China's sewing machine industry, China's sewing machine industry will undoubtedly face the pressure of economic rebalancing and structural transformation. In addition, the growing prosperity of emerging economies with the core of brand value has created tremendous pressure on the economic growth of the domestic sewing machine industry.
The market position of spiritual demand has exceeded the material demand and become the dominant factor to determine the direction of the industry development. However, in the long-term brand development, no enterprise in China's sewing machine industry has yet enjoyed the right to speak in the market; in other words, no enterprise in the domestic sewing machine market has formed a dominant advantage. In the modern market with increasingly prominent brand status, China's sewing machine industry urgently needs to form a number of powerful international famous brands, in order to cast the international mainstream status of national industrial development.
China sewing machine network is a large-scale e-commerce platform built to meet the main needs of the target market. It is a professional network platform for domestic sewing machine enterprises to realize product value expansion and brand promotion in the growth. China Sewing Machine Network provides unlimited business opportunities for domestic sewing machine enterprises to expand their market and enhance their brand awareness, reputation and loyalty with the integration of network marketing mode with unique characteristics of the times, and creates more value for the majority of sewing machine users by establishing independent shops.